Australian destination management company Encore Business Tourism has opened a sales and marketing office in the US headed by Matthew Jones, who was recently appointed director of sales North America for the company.

Jones, a tourism marketing graduate from Melbourne who joined the team to establish a sales office in California, said: “This is an exciting move for me, and a great opportunity to grow the ENCORE brand across the incentive and meetings industry here.

Jones: "Selling a dream destination"

“Australia and the South Pacific region are still dream destinations for many North American companies, and I’m looking forward to working with our current clients to develop opportunities and meeting new potential business partners.”

Encore’s managing director, Paulette Crowder, added: “Since 2002 when ENCORE opened its doors our business has grown well, and in particular from the North American market. Our goal now is to continue looking after our client base in a more hands on way from the office in Los Angeles, and growing our market for the future.”

Matthew Jones can be contacted at matthew.jones@encorebt.com